Case Study

Overview:

Outlet property services are located in the bustling and vibrant heart of Soho. They are a forward-thinking agency with a focus on providing a first class sales, lettings and property management service whilst having a strong ethos on good living, environmental issues and lets with pets.

The brief for this fun and vibrant website needed to fuse stylish and clean design with liveliness and contain features rich in modern functionality. There is a clear and inherent emphasis on people’s lifestyle and the company’s staff.

All imagery on the site has had a colour filter applied in addition to an overlay creating an artistic effect whilst allowing the client corporate colours to stand out from the graphics. The main space on home page is clean and simple with clear call to actions. Clean and modern animations are omnipresent across all functional integrations, for example the burger menu and search icons.

A nice feature on this site is the blog integration which can be accessed by clicking on the speech bubbles icon. This pulls out a blog/news preview vertical strip without the user necessarily having to visit another section and makes it easier for users to read the information you want them to.

As we move down the home page you will see various horizontal strips of features that link off to different areas of content and functionality in the website.

This particular design showcases our embedded video article and ‘success stories,’ home page features. The success stories idea was to make a testimonial section more than a standard comment and name and realise the real human story behind every home move.

The homepage also features a beautiful array of themed imagery designed to cross link to your featured articles.

Continuing the human theme on the homepage is the meet the team section where the team member photos are featured in black and white and change to a different ‘engaged,’ version and colour on hover. Each team member then has a full page dedicated to his own write-up.

Features

  • Fully responsive
  • Search engine optimised
  • Content manageable
  • Search by school
  • Automated property updates
  • Email alerts
  • Social media integrated
  • Video ready
  • Draw a search
  • Local area guides

The Location Information guides have been very successful in helping to win business at the valuation stage. As you know, I was initially uncertain about how effective they would be, but they have proven to be an extremely worthwhile investment for us.

We were excited at the very beginning with the HIVE Location Information product. It adds real value to both vendors and landlords properties in providing in-depth local information and data for the property. Buyers and renters alike love the booklets and online presentation of the properties and the local amenities and infrastructure. It has also proved an instruction winner and gives us an added advantage over the other agents at valuations.

Joshua Rafter MARLA | Managing Director

HIVE's 360 Virtual Tour service has enabled us to stand out from the ever-growing number of estate agents and has given us the opportunity to impress our clients with something new and innovative. We can confidently say that it has helped us win several instructions over our competitors and the service HIVE offers has exceeded our expectations.

Jamie Ullmer

We have been extremely impressed with Bruce and his team at Hive. Their technical knowledge and understanding of our Estate Agency needs has only been outweighed by their drive and desire to deliver "a top notch product", within the time-frames that our business has demanded!

"Location Information" is a real USP for Miles & Barr and has not only helped us gain Listings where we may not have, but has also been an invaluable tool for relocating buyers which will surely help us secure future business.

Christin Miles | Partner

East Estate Agency of the Year silver award

We are now fully utilising the HIVE Brochures and they are being really well received by both potential vendors at market appraisals and by our current vendors. None of our competitors is offering anything like it and they help us win business.

Dee Quealy | Director

Having forged a reputation for innovative and forward-thinking marketing, ‘Local Information’ was a perfect product for staying one step ahead from our nearest competitors. Our listers report that potential vendors are very impressed and this has had a direct impact on our conversion rates

Hive offer a fantastic product coupled with excellent after-sales and ongoing support. This product has allowed us to not only impress clients but improve our conversion and average fee value.

Robert Chamberlain | Area Sales Manager Essex & East Anglia

Being in a market with a shortage of instructions and available stock to sell, Hive Location Information Brochures have given us a distinct advantage with potential vendors in terms of winning marginal instructions or achieving the right fee. It is also particularly impressive how quick we receive the completed brochures.

I would just like to drop you an email to mention that our Hive brochures are well received by our clients and gives us the edge to be different in providing bespoke information. I must also mention it was a contributory factor in us winning Gold in The Sunday Times Award for Best Estate Agent in the East of England (Single Office Category). We hope to see more great market-leading innovation from your company.

Joshua Rafter MARLA | Managing Director

Jamie Ullmer

Christin Miles | Partner